From big idea to launch,
with clarity and speed.
From big idea to launch,
with clarity and speed.
From big idea to launch,
with clarity and speed.
First Matter is a design studio turning founder ideas into products that work in the real world — designed, delivered, and ready for launch.
First Matter is a design studio turning founder ideas into products that work in the real world — designed, delivered, and ready for launch.
Complete Five Star Reviews on Upwork

Be great, build great—that’s our north star.


Be great, build great—that’s our north star.
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Defining products, leading builds, and delivering on time. Let’s launch your vision together.
Defining products, leading builds, and delivering on time. Let’s launch your vision together.
Weeks AVG Timeline
From scope to delivery, our structured process helps founders launch market-ready products in as little as 12 weeks.
Weeks AVG Timeline
From scope to delivery, our structured process helps founders launch market-ready products in as little as 12 weeks.
12
Weeks AVG Timeline
From scope to delivery, our structured process helps founders launch market-ready products in as little as 12 weeks.
%
Business Growth
Our strategies have helped clients achieve up to 70% revenue growth in just one year!
%
Business Growth
Our strategies have helped clients achieve up to 70% revenue growth in just one year!
%
70
Business Growth
Our strategies have helped clients achieve up to 70% revenue growth in just one year!
M
In Funding
Products we’ve helped design have gone on to raise over $50 million in seed and Series A funding.
M
In Funding
Products we’ve helped design have gone on to raise over $50 million in seed and Series A funding.
M
50
In Funding
Products we’ve helped design have gone on to raise over $50 million in seed and Series A funding.
Benefits
See why partnering with us is the smartest move.
Benefits
See why partnering with us is the smartest move.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We handle the scope, design strategy, and build execution so you can stay focused on growing your startup and leading your team.
Our proven process keeps your product moving forward 24/7, with clear milestones, updates, and progress you can count on.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
Get big agency results without breaking the bank.
We bring creative, founder-focused solutions that make your product stand out in a competitive market, and we get it done on time.
We don’t just work together—we grow together.
We don’t just work together—we grow together.
We don’t just work together—we grow together.






Our Portfolio
Explore the projects where we discovered the biggest opportunities and put all energy toward that.
Our Portfolio
Explore the projects where we discovered the biggest opportunities and put all energy toward that.


User Research
Information Architecture
UX Design
Visual Design
Investor Strategy
SeatWorthy - Supporting Dental Practice Owners


User Research
Information Architecture
UX Design
Visual Design
Investor Strategy
SeatWorthy - Supporting Dental Practice Owners


Discovery & Research
Mobile app design
Content Strategy
Visual Design
Re Branding
Care Heroes - Solving for Senior Care Nurses


Discovery & Research
Mobile app design
Content Strategy
Visual Design
Re Branding
Care Heroes - Solving for Senior Care Nurses


UX Research
UI Design
Design Strategy
Content Strategy
Roadmapping
StoryFaith - Spiritual Fitness for people who aim to grow


UX Research
UI Design
Design Strategy
Content Strategy
Roadmapping
StoryFaith - Spiritual Fitness for people who aim to grow
Our differences
While others copy and paste, we innovate and elevate. Your brand gets the VIP treatment it truly deserves.
Our differences
While others copy and paste, we innovate and elevate. Your brand gets the VIP treatment it truly deserves.
Others
Generic Solutions
Generic Solutions
Jargon Overload
Jargon Overload
Boring Creativity
Boring Creativity
Fluff Metrics
Fluff Metrics
One-Time Campaigners
One-Time Campaigners
Hidden Costs
Hidden Costs
Outdated Methods
Outdated Methods
Limited Scope
Limited Scope
Reactive Tactics
Reactive Tactics
Just Another Client
Just Another Client
First Matter
Personalized Strategy
Personalized Strategy
Down to earth Founders
Down to earth Founders
Bold Ideas
Bold Ideas
Real ROI
Real ROI
Long-Term Partners
Long-Term Partners
Transparent Pricing
Transparent Pricing
Innovative Solutions
Innovative Solutions
Full-Service Experts
Full-Service Experts
Proactive Strategies
Proactive Strategies
Passion & Care
Passion & Care
Pricing Plans
Affordable, transparent pricing tailored to your business goals. More valuable than hiring 1 full-timer.
Pricing Plans
Affordable, transparent pricing tailored to your business goals. More valuable than hiring 1 full-timer.
MVP Launch Sprint
$4K
$209
/project
Turn your idea into an investor-ready product in just 2 weeks.
Perfect for funded founders who need to validate their concept, impress investors, or test with early users — fast.
MVP Launch Sprint
$4K
$209
/project
Turn your idea into an investor-ready product in just 2 weeks.
Perfect for funded founders who need to validate their concept, impress investors, or test with early users — fast.
Discovery & scope workshop
Discovery & scope workshop
User flows + clickable prototype
User flows + clickable prototype
High-fidelity UI designs for key screens
High-fidelity UI designs for key screens
Developer-ready handoff package
Developer-ready handoff package
Presentation support
Presentation support
On-Demand Design Team
$8K
$299
/month
Your dedicated design team, ready when you are. Cancel or pause anytime
20 hours/week of senior-level design work, shipped without delays. Ideal for fast-moving teams who need constant design output without hiring in-house.
On-Demand Design Team
$8K
$299
/month
Your dedicated design team, ready when you are. Cancel or pause anytime
20 hours/week of senior-level design work, shipped without delays. Ideal for fast-moving teams who need constant design output without hiring in-house.
Unlimited requests & revisions (within allocated hours)
Unlimited requests & revisions (within allocated hours)
UX/UI for web, mobile, and product features
UX/UI for web, mobile, and product features
High Fidelity design solutions
High Fidelity design solutions
Landing pages, marketing assets, pitch decks
Landing pages, marketing assets, pitch decks
Weekly progress updates & priority queue
Weekly progress updates & priority queue
Embedded within your broader team
Embedded within your broader team
UX research on demand
UX research on demand
Performance Optimization
Performance Optimization
Product Launch Partner
$15K
$299
/quarter
From idea to market launch with full design leadership.
We take your concept through research, design, and pre-launch optimization — then help you track and refine post-launch for real traction.
Product Launch Partner
$15K
$299
/quarter
From idea to market launch with full design leadership.
We take your concept through research, design, and pre-launch optimization — then help you track and refine post-launch for real traction.
Discovery + guerrilla research
Discovery + guerrilla research
Full MVP design & build management from concept to developer handoff
Full MVP design & build management from concept to developer handoff
Wireframes, user flows, and interaction prototypes for core features
Wireframes, user flows, and interaction prototypes for core features
Coordination with your developers for smooth delivery
Coordination with your developers for smooth delivery
Weekly founder check-ins with progress reports
Weekly founder check-ins with progress reports
Post-launch analytics review to track engagement, retention, and adoption
Post-launch analytics review to track engagement, retention, and adoption
Iteration plan prioritizing the highest-impact next features
Iteration plan prioritizing the highest-impact next features
30 days of post-launch design support
30 days of post-launch design support
Pricing Plans
Affordable, transparent pricing tailored to your business goals. More valuable than hiring 1 full-timer.
MVP Launch Sprint
$4K
$209
/project
Turn your idea into an investor-ready product in just 2 weeks.
Perfect for funded founders who need to validate their concept, impress investors, or test with early users — fast.
Discovery & scope workshop
User flows + clickable prototype
High-fidelity UI designs for key screens
Developer-ready handoff package
Presentation support
On-Demand Design Team
$8K
$299
/month
Your dedicated design team, ready when you are. Cancel or pause anytime
20 hours/week of senior-level design work, shipped without delays. Ideal for fast-moving teams who need constant design output without hiring in-house.
Unlimited requests & revisions (within allocated hours)
UX/UI for web, mobile, and product features
High Fidelity design solutions
Landing pages, marketing assets, pitch decks
Weekly progress updates & priority queue
Embedded within your broader team
UX research on demand
Performance Optimization
Product Launch Partner
$15K
$299
/quarter
From idea to market launch with full design leadership.
We take your concept through research, design, and pre-launch optimization — then help you track and refine post-launch for real traction.
Discovery + guerrilla research
Full MVP design & build management from concept to developer handoff
Wireframes, user flows, and interaction prototypes for core features
Coordination with your developers for smooth delivery
Weekly founder check-ins with progress reports
Post-launch analytics review to track engagement, retention, and adoption
Iteration plan prioritizing the highest-impact next features
30 days of post-launch design support
About us
At First Matter, we believe growth starts with clarity.
We partner with visionary founders and teams to cut through noise and build products, brands, and systems that actually make an impact. With 10+ years of design experience, from scrappy startups to industry leaders like Disney, Expedia, and Ford — we know how to combine the agility of a startup mindset with the execution of enterprise.
Our approach is grounded in first principles thinking. We strip problems down to their core truths, design with clear intent, and focus relentlessly on outcomes. The result? Products and experiences that don’t just look good, but work beautifully, solve the right problems, and fuel real growth.
We’re not here for vanity design. We’re here to help you move industries forward.
Let’s build something that matters.
10 yrs of design exp.
Building for the biggest brands on the planet like Disney, Expedia, and Ford Motors. I started First Matter to focus on tech that deeply matters for Mindful Founders.
I personally oversee every project and deliverable. Ensuring that the highest quality of service and care is experienced by my partners.
Looking forward to working with you. Cheers.
About us
At First Matter, we believe growth starts with clarity.
We partner with visionary founders and teams to cut through noise and build products, brands, and systems that actually make an impact. With 10+ years of design experience, from scrappy startups to industry leaders like Disney, Expedia, and Ford — we know how to combine the agility of a startup mindset with the execution of enterprise.
Our approach is grounded in first principles thinking. We strip problems down to their core truths, design with clear intent, and focus relentlessly on outcomes. The result? Products and experiences that don’t just look good, but work beautifully, solve the right problems, and fuel real growth.
We’re not here for vanity design. We’re here to help you move industries forward.
Let’s build something that matters.
10 yrs of design exp.
Building for the biggest brands on the planet like Disney, Expedia, and Ford Motors. I started First Matter to focus on tech that deeply matters for Mindful Founders.
I personally oversee every project and deliverable. Ensuring that the highest quality of service and care is experienced by my partners.
Looking forward to working with you. Cheers.
Need a custom quote?
Need a custom quote?
Don’t let your ideas sit idle—slide into our inbox and let’s get to work.
Don’t let your ideas sit idle—slide into our inbox and let’s get to work.